You know mission statements are important. You’ve read business books that have touted the development of a mission statement as a North Star, a compass, a drum major’s baton. This important business effort, done right, will be used as a guide for employees and insight for your customers. Now, …
The Time is Now for a Veganized Menu
Picture this: A party of 10 is arguing over where to eat when someone suggests your restaurant. There's a mutual agreeance that your place has amazing food and service until the one vegan in the group points out that there’s nothing they can really eat on your menu. After some grumbles, they dismiss …
The Restaurant No Call No Show: A Piece of the Employee Handbook Puzzle
It’s a busy Saturday at your restaurant, and your entire crew is at their stations filling orders. As you stand near the hosts’ stand, readily available to resolve issues at a moment’s notice, you realize one of your servers was scheduled to arrive almost two hours ago. Checking your phone, you …
Restaurant Franchising: How to get Started
When you think of franchising a restaurant, you likely think of any number of chain locations that exist throughout the country. In fact, according to Entrepreneur of the top 20 ranking franchises, 9 are restaurant chains. But how did a restaurant like McDonald’s make the step up from a single …
Instagram & Restaurants: Is Your Restaurant Insta-Ready?
As social media platforms continue to emerge and attention spans continue to shift, how you present yourself is critical to how you engage in your customer base. Studies indicate that around 30% of millennials, a substantial and growing portion of the market, are influenced by a restaurant’s …
Restaurant Food Safety: The Human Factor
Food safety is something many of us take for granted. We see certificates on the walls of our favorite restaurants stating that certified food safety experts are working to protect those who dine with them. For many years, I taught the National Restaurant Association's Food Safety Certification …