In the United States alone, there are more than a million restaurants, with more coming every day. As an operator, that’s a lot of competition, but one that you can try and offset through effective marketing campaigns. Those campaigns come in many shapes and sizes, from the kind of lousy marketing …
Are You One of These Bad Restaurant Managers?
Restaurant turnover rates are among the highest in any industry, with some reporting up to a 100% loss in their workforce per annum. While there are a lot of mitigating factors that determine those figures, it stands that losing such a substantial part of your staff every year is no good for …
Not Just a Millennial Thing: The History of Brunch
Brunch isn’t just a millennial movement, even though they’re one of the target demographics. “Brunch culture” is trendy in larger cities like New York and Chicago; and smaller college towns. Brunch isn’t a new concept, per se, but the ideas of combining alcohol and breakfast foods are relatively …
How to Recession-Proof Your Restaurant
We are living in a hot economy where current economic news reflects unemployment at an all-time low, the stock market reaching record levels, and the U.S. economy surpassing expectations as consumers remain confident. Economists believe that recessions occur around every 10 years. Is another …
Thanksgiving Marketing Tips for Your Restaurant
Every kid in the U.S. knows the story of the first Thanksgiving, but the foods that defined the holiday have continued to evolve. While the first Thanksgiving likely had seal, lobster, and swan on the menu, traditions like turkey and potatoes have gradually codified over time as signature seasonal …
How Diversity Increases Your Restaurant Productivity
Every minute, around 250 people are born around the world. In the United States alone, there are 14 million people or approximately 4.24% of the population that work in restaurants every year. That’s a lot of people that work in restaurants, and statistically, that means staff from all walks of …






