Social media marketing is an essential tool for any business, including restaurants. While the menu and quality of the food are indispensable, 45% of people claimed to have visited a restaurant for the first time based on its social media content. Moreover, social media marketing enables you to …
The MTBF Calculation: What It Really Is and Why You Should Care
You struggle to find the right solution for your business. You pore over spec sheets, slice the features, weigh the costs, and try to make the correct purchase that will be a trouble-free value-add for your restaurant roll-out. In most cases, the haste to absorb all of this data causes some to gloss …
Guerrilla Marketing Ideas for Pub Owners
There are many things to love about owning a pub. You can be your own boss, serve up some great food and drinks, and meet interesting people. But what might put a bit of damper on this adventure is the stiff competition. The food and drinks scene is a highly competitive one, and success is not …
Restaurant Sanitation Data: Using Analytics for a Healthier Operation
While restaurant sanitation has always been a priority, the COVID-19 pandemic has reinforced the need for clean processes. Now, the world of big data and Internet of Things (IoT) solutions adds another element to restaurant cleanliness. With the ability to monitor, inform, and even automate …
How To Write a Creative Restaurant Menu: 5 Inspirations
Customer satisfaction for restaurateurs is more than just serving visitors with good food; you should polish the entire experience from their entry to exit. And one way you can make them feel fabulous is by having a creative restaurant menu. Gone are the days when restaurant menus only listed …
Off-Premise vs Off-Premises: Which Phrase is Correct (Does it Matter?)
Sometimes it's important to have frank, honest discussions about pressing issues. Unfortunately, these discussions can be awkward and might dredge up painful feelings or tainted memories. Folks can get passionate, fiery, and aggressive, taking personal potshots and losing a sense of decorum. We've …